SFA - Sales Manager Advantages

Sales Force Automation we are talking here and Advantages to different people/department attach with it. In our last post we talk about Advantages to Sales People and Advantages to the Sales Manager.

Today we continue our talk on Advantages to the Sales manager. Advantages to the

sales manager. Sales force automation systems can also affect sales management. Here are some examples;

The sales manager can configure the system so as to automatically analyze the information using sophisticated statistical techniques, and present the results in a user-friendly way. This gives the sales manager information that is more useful in :

• Providing current and useful sales support materials to their sales staff
  
  
• Providing marketing research data: demographic, psychographic, behavioural, product acceptance, product problems, detecting trends
  
  
• Providing market research data: industry dynamics, new competitors, new products from competitors, new promotional campaigns from competitors, macro-environmental scanning, detecting trends
  
  
• Co-ordinate with other parts of the firm, particularly marketing, production, and finance
  
  
• Identifying your most profitable customers, and your problem customers
  
  
• Tracking the productivity of their sales force by combining a number of performance measures such as: revenue per sales person, revenue per territory, margin by customer segment, margin by customer, number of calls per day, time spent per contact, revenue per call, cost per call, entertainment cost per call, ratio of orders to calls, revenue as a percentage of sales quota, number of new customers per period, number of lost customers per period, cost of customer acquisition as a percentage of expected lifetime value of customer, percentage of goods returned, number of customer complaints, and number of overdue accounts.

ref: sfa & Sales Management Software, wikipedia

Sales Force Automation - Sales Manager Advantages

Sales Force Automation we are talking here and Advantages to different people/department attach with it. In our last post we talk about Advantages to Sales People. Today we are going to talk about Advantages to the Sales Manager.

Advantages to the sales manager
Sales force automation systems can also affect sales management. Here are some examples:

• The sales manager, rather than gathering all the call sheets from various sales people and tabulating the results, will have the results automatically presented in easy to understand tables, charts, or graphs. This saves time for the manager.
  
• Activity reports, information requests, orders booked, and other sales information will be sent to the sales manager more frequently, allowing him/her to respond more directly with advice, product in-stock verifications, and price discount authorizations. This gives management more hands-on control of the sales process if they wish to use it.
  
• The sales manager can configure the system so as to automatically analyze the information using sophisticated statistical techniques, and present the results in a user-friendly way.
  This gives the sales manager information that is more useful to him in different way.

We talk how these information useful to Sales Manager in our next post.

ref: Sales Force Automation & Sales Management Software, wikipedia

Leadorganizer - CRM Software Functions - 4

CRM Software Functions and CRM Software Features we are talking here and as part of it’s features we talk about Lead Capture, Lead Distribution and Lead Management.
In our today’s talk we are going to talk about leadorganizer as features of CRM software functions. CRM Software consist of different features we talked before, leadorganizer is very important and crucial part of it.

Leadorganizer is consisting of CRM, SFA and Lead Distribution. CRM part of leadorganizer is focused on contact management, document management, time management, agency work-flow automation and communication tools.

With reference to CRM Functions, SFA is part of leadorganizer. Sfa includes lead management, communication tools, scheduling, performance tracking and marketing tools. Leadorganizer sfa also integrated with an enhanced instant term life quoting tool, paramed order and auto fill applications.

Lead Distribution is also important part of leadorganizer. Leadorganizer automatically route or distribute leads to the right agent in team based on a set of configurable assignment rules. This helps the sales team to get qualified leads and reduce manual assignment.

We can say that as part of crm software, Leadorganizer is having nice combination of crm, sfa and lead distribution features in it.

ref: crm software functions flow

CRM Software Functions-1

CRM can provide companies of all types and sizes with significant benefits, but only if sales team adopt it. We are talking about 3 modules. Marketing, Sales and Service. In Marketing, we are talking today Marketing Automation Module features:

Marketing Automation Module including following major features.

• Contact customers with targeted promotions and email communications

• Run sales campaigns

• Run campaigns in conjunction with the sales team

• Send e-mail and track responses

• Sales force automation

we talk each of the above one by one.